Skip to main content

Posts

Showing posts with the label rebranding

Logo Design: Student Ministry 2015

Ok - so we just finalized the logo for the rebranded student ministry here. We nixed the old  name (so no more "Crossover" Student Ministries) and are opting for the simplicity of what people already call it: "The Student Ministry" - I know, not particularly clever but it works and I think it's fine. Didn't sketch much for the design of this one. It's a spin on the main church Z-mark we created at the beginning of this year. Below is the progression and the finalized versions. Took a little while to choose a font then we were off to the races. The colors are going to be in flux as the plan is to simply adapt it to its surroundings each time it's used. Also, when we do shirts we're going to try to focus on keeping the high school's colors in the design so the kids can wear them on spirit day. Final one is circled. Started off with the round versions and ended up going with out the circle. And here's the first layout using the n...

Student Logo :: the journey begins again

So, yeah - new student minister means new student ministry logo. It is way past time for an update. This is the first page of sketches for this project... donno if I'm running in the right direction with any of this mess just yet - I'm sure this is a page of flops, but I sure enjoyed working on it today. Hopefully one of the concepts will be right down his alley so I can start digitizing next week. Wish we could rebrand the Crossing building - that mark could have used some serious art direction. As much as I sometimes struggle with constructive criticism, I have to beat my pride down because I know that it is necessary for my work to be the best that it can be. When I don't have someone who can push me towards what's best, my work isn't nearly as polished.

Rebranding Adventure, Part Deux

So, yeah, they made a decision. I'm glad we're pretty much done with this project. Sure, I've still got to update everything with the new "modern" look, but at least they've settled on a logo. Lots of other things happening around there - exciting stuffs. No time to chat - too much work to do. Merry Christmas all!

A Rebranding Adventure

So, yeah - we're re-branding now that the new boss is here. It's past time for this and I'm excited to freshen up the look we've got now. I created the last logo about four/five years ago. They said they wanted something traditional but more corporate looking than the last logo. Here's what I gave them last time:  This time the boss wants something uber modern but he doesn't quite know what he means by that. Every time he sees something else that he likes he wants to scrap the direction we were working in and run in that new direction. It's a challenge - a good challenge - and although I'm not sure I'm up to the task and am unsure if I will be able to provide the kind of logo he wants, I'm enjoying working on it - especially since the media director is handling the new web site stuffs right now.  The plan is to launch everything for the first of the new year - the new logo, the new website, the new slogan/mission statement and focu...